Revaluing The Dog Whisperer as it Leaps into New Media


(Valuations)— A popular reality TV show was appraised by a third party so that the producers could assess their options. Janas consultants were called in to check the work of the original valuation. Janas provided insights into how the show’s valuation could change in the future, especially in regard to the impact of a new cable carrier going forward and emerging channels of media distribution such as on-demand, internet and mobile device distribution.


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